WhatsApp will become the ‘wheel’ of the JioMart e-commerce platform


WhatsApp is now ready to compete with Amazon and Walmart-owned Flipkart through Reliance Retail’s e-commerce venture Geomart. It was revealed during a partnership between Facebook and Reliance Industries Limited (RIL) on Wednesday. Let us know that Reliance has announced that Facebook has bought a 9.99 per cent stake in Geo Platform Limited, valued at Rs 43,574 crore. Based on this partnership, Facebook will be expanded in India through RIL’s Geo platform. For the company, India is the second largest internet market in the world after China with more than 480 million connected users. Reliance Retail launched JioMart in January this year on a pilot basis in Maharashtra’s Navi Mumbai, Thana and Kalyan areas.

A new partnership between the Reliance Jio platform, Reliance Retail and WhatsApp will enable customers to quickly transact at JioMart using WhatsApp “at the nearest grocery store” in their home and to get products easily, a Reliance Industries statement said. And receive services.

It is reported that the JioMart platform has already started preparations to compete with Amazon and Flipkart. The company has several small merchants and grocery stores for Indian buyers. However, its activities have not started in the country yet.

The way Reliance Jio is planning to put pressure on Geomart to compete with Amazon and Flipkart. WhatsApp, on the other hand, has transformed into its core platform for small businesses in a few more markets, including India. To facilitate small and medium enterprise (SME) communication, Facebook-owned company launched a dedicated WhatsApp business application in January 2018. In addition to these, WhatsApp Pay was also released, which will facilitate payment. However, this feature is currently in test mode. This feature allows users to make digital transactions from within the app. It is also important to note that there are already 400 million or more than 400 million users of WhatsApp in the country.

But despite having so many users, there was no local way to earn WhatsApp, now With the help of big domestic players like Reliance The instant messaging app is poised to debut as a great means of making money for Facebook.

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